Animation & Video

3D Animation

Photoreal product CGI and animation, without booking a photo studio.

Typical timeline
2–6 weeks
Engagement
Per-asset pricing
First step
30-minute discovery call

What this actually involves

Once a product exists as a 3D model, every future shot is a render setting rather than a shoot. New colourway, new angle, new background, exploded view for the manual — all of it comes out of the same asset.

We model, texture, light and render products to a standard that holds up next to photography, then animate the moments worth animating: the cap turning, the layers separating, the mechanism working.

Who it suits

  • Products not yet manufactured
  • Brands with many variants of one shape
  • Technical products needing cutaways

What you get

  • Accurate 3D model built from your CAD, dielines or reference photos
  • PBR materials, labels and finish detail
  • Studio and lifestyle lighting setups
  • Still renders at print and web resolution
  • Animated sequences — turntable, exploded view, feature reveal
  • Source scene files on request
How we work

The 3d animation process

No surprises. You know what happens at each stage and what we need from you before it starts.

  1. 01

    Reference

    CAD, dielines, samples or photos — the more accurate the input, the fewer revision rounds.

  2. 02

    Model

    Geometry built to real dimensions and approved as a grey clay render.

  3. 03

    Look development

    Materials, labels and finishes matched to the physical product.

  4. 04

    Light & animate

    Shot list locked, camera moves blocked, then previews for approval.

  5. 05

    Render & deliver

    Final frames rendered, graded and delivered in the formats each channel needs.

3D Animation — common questions

What do you need from me to start?

Ideally a CAD file or dieline plus label artwork. Failing that, a physical sample with measurements and photos from several angles.

Is 3D cheaper than photography?

Not for a single shot. It becomes cheaper from the second variant onward, and it is the only option for a product that does not exist yet.

Can you match an existing photoshoot?

Yes. Lighting and camera setups can be matched closely enough that renders sit alongside photography in the same grid.